B2C + B2B
Base scriptWhat is FLAMA
Origin, manifesto, brand system and why FLAMA exists.
FLAMA Academy
FLAMA product, service and sales Academy.
FLAMA Academy is the educational layer of the website: chapters about product, materials, repair, commercial storytelling and selling in an optician. Each chapter connects technical knowledge, product culture and the tools to explain a frame better across the counter.
Product
Video pendingMaterials and manufacturing
Acetate, titanium, lenses, quality control and technical criteria.
Artefact Service
Video pendingAssembly and repair
MRS system, Artefact Service and product continuity.
Opticians
B2B materialSales techniques for opticians
Sales narratives for explaining FLAMA in store and selling with confidence.